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Web Communications

Web Communications oversees the SVSU homepage and is primarily responsible for the content on the top level pages of the website. Recommendations are offered to departments to:

  • Develop quality web-based communications
  • Ensure web content is resourceful and accurate
  • Architect an effective web navigation structure

Web Communications also works closely with the development department in Information Technology Services. All positions play an active role in managing the structure, graphic design and functionality of the university’s web presence.  

Additional Web Communications initiatives include:

  • Management and monitoring of official SVSU social media channels
  • Digital marketing campaigns (display ads, Internet radio)
  • Search Engine Marketing
  • Content development and strategy for my.svsu.edu portal

Web Communications Services

  • Web marketing assistance
  • Content strategy/development consultations
  • Web writing and editing training
  • Web architecture and organization consultations
  • Social media strategy/integration
  • Analytics and search engine optimization techniques

Other information sources for Web publishing